How To Start A Personal Training Blog To Attract Clients Quicker Than You Think
January 28, 2010 by Mike Gates
Filed under Internet
How To Start A Personal Training Blog To Attract Clients Quicker and easier than you may have thought. A blog is the short name for a web log. It is a quick, easy, and cost effective method of building your internet presence. A blog is not a website but it can do many of the same things as far as marketing your business is concerned.
But a blog is easier and cheaper to build. You can go to a free blogging service and build a blog for the cost of your time. A website costs you money to rent hosting space.
There are many free tutorials available online to watch and see how to build a blog. You can be up and running in well under a half an hour. And if you are used to using a word processor you can easily keep your blog updated with new and fresh content.
Search engines love blogs. Search engines rank sites on the internet according to new and fresh relevant content. If you post everyday on your blog, which you should commit to doing, your blog will rank high on the search engines. This means when people search online for terms related to personal training or personal trainer your blog is more likely to come up on the results pages verses a website on the same subject that is static; one that does not have any fresh content.
You can build a following with your blog by giving valuable information about fitness and diet. You can show that you are an expert in your field. You put your contact information on your blog so people can contact you. They will want to contact you because after awhile they will feel they know you because they read all your great posts daily on your blog.
You can also have an about page on your blog. Here you want to list what qualifies you to be a personal trainer. Then post information on how you help people get into shape.
If you choose you can offer discounts on your training sessions to those who regularly visit your blog. This will be an incentive for more to join your blog. And ask people to join your blog by contributing their questions which you answer. This builds a sense of community. They will connect with you. Your purpose for your blog is to build an online community.
Once you have your blog up you can then go to online forums that people looking to lose weight and get into shape visit. Do not go on these forums to promote your business. Instead go on with the plan to help others looking for answers to their training questions. Then you can put a link to your blog in the signature section of your forum post. As people read your forum answers they will want to know more about you and visit your blog. You might pick up some new customers with your forum posts.
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categories: Blog,Blogging,Online Marketing

